CREATIVE DIRECTOR
    When treating rare diseases, every minute truly matters.  My creative team at ServiceNow told the story of our technology partnership with AstraZeneca, the world's leading producer of life-saving drugs for rare diseases.  Through ServiceNow imple

ServiceNow | AstraZeneca

When treating rare diseases, every minute truly matters. My creative team at ServiceNow told the story of our technology partnership with AstraZeneca, the world's leading producer of life-saving drugs for rare diseases.

Through ServiceNow implementation for IT, HR, Operations, and more—including the introduction of AI to their workflows—the team at AstraZeneca now save hundreds of thousands of hours.

All that saved time goes back into research, allowing their scientists to achieve their goal of releasing twenty new life-saving drugs by 2030. That's a new drug brought to market roughly once every 100 days.

This film debuted on the main stage at the Knowledge 2025 conference in Las Vegas, introduced by our CEO, Bill McDermott, to an audience of more than 10,000 in person, with 2 million more streaming live.

VP of Brand Strategy & Creative: Laura McCullough

ECD: Larry Corwin

CD/AD: Peter Vattanatham

Editorial: Evan Henkel

Production partner: Caruso Co.

Director: Tyler Manson